Instagram is slowly emerging as the best platform to promote among the marketers. More than Facebook, the businesses are now preferring Instagram to reach their target audience.
Though there are several other social media platforms, such as Tumblr, Facebook, Pinterest, LinkedIn, and so on, but Instagram has become one of the favorite picks of many successful business owners. And if used in the correct manner, you can get numerous clients from this medium.
Here we will share some ways on how you can make the best use of Instagram for your own business.
High Quality Feed
Do not add literally any content that you come across. Make a conscious decision of what you want to put out there on your feed. Your overall profile makes a lot of impact on whether customers would be attracted to your website and business or not. If you want to capture picture-perfect moments that are heartwarming and that will surely entice your audience, you can hire professional services, like the Family Photographer in London.
For example, if you are an Orlando wedding videographer, you would want to show your work only through your feed. Put up the best of your photo shots and videos in your feed, so that people can react to them positively and bring you business.
Use of hashtags
In Instagram, hashtags play a very vital role in the success. You can get a lot of likes on your posts and a lot of followers, if only you know how to make the apt use of the hashtags. For that, you need to find out what are the hottest running hashtags related to what you are posting. Use them in your post.
But since the tags are highly popular, a lot of people are using them every second. So this way, your post would be lost before getting fully visible. So, you need to compensate for that by using low key hashtags, which are not very popular. Overall, use a mix of tags for each of your post and see which ones give you the best result.
Timing of your post
The time at which you publish the post matters a lot. And the best thing is, that Instagram itself gives you that time analysis, where you can see what time frame works best for you. If you have not posted much, you can experiment on different time frames and see the analysis after few days.
Make sure you keep that time frame in mind next time you make a post. These few steps will help you get a lot of clients from Instagram easily.